When the splashes start, colour follows. Our Swim Towels are made for little water lovers who never walk when they can waddle, jump, or cannonball. Think soft, snuggly fabric with a hood and sleeves for extra warmth, a zip front opening for quick changes, and fun, colourful designs that make pool decks and bath mats feel like a party. Just throw one on over their bathers and you’re good to go—beach, pool, or bath time gets brighter in a blink.
What makes Cotton On Kids Towels so good?
It’s all in the feel and the fuss-free design. Our girls/boys towels and Baby Zip Thru Hooded Towels are crafted with 350gsm fabric for that plush, cosy wrap kids love the second they hop out of the water. There’s substance here—350gsm gives a thicker, snugger feel—so little bodies warm up fast while you handle snacks, sandals, and stray floaties. We also use 20% recycled cotton from pre consumer waste, because caring for the planet is part of caring for our kids’ tomorrow.
The hooded design is like a built-in cuddle. Pop the hood up, slide little arms into the sleeves, zip the front, and suddenly the post-swim shivers are yesterday’s news. That zip front opening is a quiet game-changer: on at lightning speed, off without a wrestle, even when your beach sprite is determined to wriggle. No complicated ties, no towel slippage, no “hold still for one more second!”—just easy, confident dressing that keeps everyone smiling.
Then there’s the fun bit. Our Swim Towels come in bold stripes colourways that shout “summer!” from the sand, and plain colours with a playful graphic for the kids who like a little mystery with their mischief. Bright, cheerful prints help you spot your kid in a sea of umbrellas—and help them feel like the hero of their own water world. And because life with kids comes with lost-and-found moments, you can get our hooded towel personalised with your little one’s name. Personalised towels mean fewer mix-ups at swimming lessons and more time for high-fives.
We’ve designed options for every age and stage. The Kids Zip Thru Hooded Towels suit independent swimmers who like to zip themselves and dash back to the action. The Baby Zip Thru Hooded Towels bring extra softness and a snug, secure fit for tiny toes fresh from the bath, the baby pool, or their first beach day. Both styles share the same thoughtful details—hood, sleeves, zip front, 350gsm plushness, and fun, colourful designs—so siblings can match, mix, and make memories together.
Above all, these towels are about comfort you can count on. They’re soft on delicate skin, warm without the weight, and made for movement, mess, and magic. From backyard sprinkler runs to bath time bubbles, they keep up without getting in the way. Parents get less wrangling and more giggles. Kids get to stay cosy while the adventure continues.
Summer essentials: kids swim towels every parent needs
Start with the everyday hero: our Kids Zip Thru Hooded Towels. They’re the throw-on-and-go layer that turns drippy chaos into calm. Zip it over wet bathers between swims, or use it as a cosy cover for the ride home. The hood keeps hair under control, the sleeves help it stay put while they snack or scooter, and the 350gsm fabric wraps them in warmth without the bulk of a changing robe. Choose bold stripes for beach days that need extra pop, or a plain colour with a graphic for pool parties where the towel doubles as a cape. And yes, your little legend can definitely do the zipping themselves—because small wins matter.
For the littlest water babies, the Baby Zip Thru Hooded Towel makes transitions easier than a lullaby. After bath time, swimming lessons, or that first splash at the shore, you can zip it on fast and keep your baby warm from head to tiny toes. The hood cradles damp hair, the sleeves add gentle coverage, and the plush 350gsm fabric makes cuddle time even cuddlier. It’s soft, snuggly, and built for those wiggly moments when you need two hands and a small miracle. Consider this your miracle, zipped.
Personalisation is your secret parent superpower. Add their name to our hooded towel and suddenly it’s unmistakably theirs—perfect for school swim bags, weekend lessons, and cousin sleepovers. No more towel twins or “Is this one mine?” at the pool fence. It also makes a brilliant gift that feels thoughtful, practical, and fun in equal measure.
And because kids are colour magnets, our fun, colourful designs do more than look cute. They guide your kid back to your spot on a crowded beach, make photos pop, and turn the post-swim shivers into an excuse to wrap up in something they love. Every detail is here for a reason: the hood for extra warmth, the sleeves so it stays on while they roam, the zip front opening for quick changes, and the 20% recycled cotton from pre consumer waste to keep our footprint a little lighter with every splash.
From little leaps to first steps, these Swim Towels are made for real life: snack breaks with sandy fingers, poolside puddles, and bath time stories that run long. They dry, they warm, they wear like a hug. Throw one over their bathers and you’re good to go—because when comfort is easy, adventure is easier.
